You lose customers
to silence.
A contact hub that puts a human first and uses AI only when nobody's available. Phone, WhatsApp, callback. Always visible, always one tap away.
Four ways to reach you. A human wins every time.
Phone
One-tap dial on mobile. The shortest path to a human voice. The first thing a new customer sees when they open the widget.
How Spain actually communicates. Tapping opens WhatsApp with your business number and a pre-filled message, so the conversation starts in the app your customer already uses.
Callback
A short form that promises a human will call back. Requests land on your team. WhatsApp, Slack, or email, whichever channel they actually check. The customer's context is already written up.
AI Assistant
For when a human isn't around. Answers routine questions from your policies and knowledge base. Hours, pricing, whether you accept a given insurance. Hands off to phone, WhatsApp, or callback the moment the question gets real.
Who this fits.
Businesses where losing an after-hours customer is losing a real customer. By morning, they've booked the next result on Google.
The dental clinic
A patient visits the site at 10pm on a Saturday. In most websites, they hit a contact form, get no answer until Monday, and book the next clinic that comes up on Google. With Palanca's widget, they tap to call (it leaves a voicemail), open WhatsApp (the on-call dentist sees it), request a callback (the receptionist gets it first thing Monday), or ask the assistant whether the clinic accepts Sanitas. The assistant answers yes, gives the first-visit details, and offers to schedule a callback. A human calls them at 9:05am.
The restaurant
A couple wants to book a table for eight next Saturday. The phone line is busy. It's the lunch rush. Instead of getting a ringtone or a voicemail, they open WhatsApp with one tap, or they ask the assistant whether there's availability. The assistant confirms the hours, explains that bookings for groups go through the manager, and takes their name and number for a callback. The manager calls back at 4pm, between services, with the whole context already in hand.
The service business
A tenant's hot water stops working at 11pm. On the property manager's website, the first thing they see is a phone number and a WhatsApp button. The phone goes to the emergency line. WhatsApp pings the on-call technician directly. If they just want to know whether someone can come tomorrow, they ask the assistant. It answers, offering a callback for any commitment the humans need to make.
A widget that lives on your site.
Palanca builds a small widget that lives in the corner of your website. One line of code to install. When a customer opens it, the first thing they see is your phone number and your WhatsApp button. The AI is the third option, labeled plainly. For quick questions when a human isn't around.
During setup, Palanca loads your policies, hours, and knowledge base into the assistant. Bilingual voice is tuned to how you actually talk to customers. Hand-off rules are written for your business: what the assistant will commit to (nothing that binds you), what it will defer (anything involving pricing, bookings, or a real commitment), and how it offers a human every time.
The idea is simple. A human is always one tap away. The AI handles the 10pm Saturday questions, not the front door.
- check_circleA contact widget installed on your site. One line of code
- check_circlePhone, WhatsApp, and callback channels always visible
- check_circleAI assistant trained on your policies, hours, services, and pricing
- check_circleHand-off rules that put a human in the loop whenever it matters
- check_circleBilingual support. Spanish and English out of the box, auto-detected
- check_circleOff-hours messaging that tells customers when a human will call back
- check_circleA dashboard to review every conversation, callback, and hand-off
- check_circleHosting, AI processing, and ongoing tuning included
Final price depends on your data, volume, and integrations.
Common questions
Lose fewer customers to silence.
Book a free call. Palanca will look at your site and your hours and tell you whether this makes sense.