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Email

Get your inbox
under control.

Three ways Palanca takes the pressure off your inbox. From a one-day Gmail setup to a custom app that reads and acts on every message.

Tier 1

Make Gmail actually work for your business.

Picture a property management team in Valencia. Five people share info@. Every morning, an hour goes to sorting what's urgent, what's a vendor, what's a tenant, what's noise. Maintenance requests pile up. Contractor quotes slip through. By Wednesday the inbox is a wreck.

Palanca spends a day inside that inbox. Labels redesigned around how the business actually works. Filters that auto-sort by sender and subject. Templates in the owner's voice for every routine reply. Apps Script automations that run on a schedule. A morning digest, attachment filing to Drive, a weekly activity summary. Everything lives in the Gmail you already use.

This fits teams under 100 emails a day who've never properly set up filters or templates. No new software to learn. No per-user subscription. You own the whole setup the day it's done.

More than 100 emails a day? Read about Tier 2arrow_forward
€400 – €600
schedule5 – 7 hours
sync€50 – 75/mo optional
Included
  • check_circleA custom label taxonomy designed with you
  • check_circle15 – 30 Gmail filters configured to your business
  • check_circle10 – 15 response templates in your voice
  • check_circleApps Script automations: daily digest, auto-labeling, attachment routing
  • check_circleA handoff doc your team can follow and edit

Final price depends on your data, volume, and integrations.

Tier 2

An app that reads your email, sorts it, and drafts replies.

At 150 emails a day, filters stop working. A tenant's "help, water everywhere" gets the same auto-label as a rental inquiry because both mention "leak." Templates can't help when every response needs to reference a specific property, a specific timeline, a specific person.

Palanca builds a custom app your team logs into each morning. Every email from the last hour is already classified by your categories, not Google's. Every routine message has a draft response written in your voice, referencing what the sender actually said. Your team's job becomes reviewing and sending, not reading and writing.

This is a different product than Tier 1, not an add-on. Tier 1 configures Gmail; Tier 2 is a separate app that connects to Gmail via API. If you already have Tier 1, the categorization thinking carries over. The technical setup does not.

Want the AI to take action, not just read? Read about Tier 3arrow_forward
€1,200 – €1,800
schedule12 – 15 hours
sync€100 – 150/mo
Included
  • check_circleA dashboard where your team reviews and sends drafts
  • check_circleAI-classified emails by your categories, not Google's
  • check_circleDraft responses written in your voice, informed by your policies
  • check_circleUrgent-email alerts via email or Slack
  • check_circleAnalytics: volume, categories, response times
  • check_circleHosting, AI costs, and monitoring included

Final price depends on your data, volume, and integrations.

Tier 3

Email arrives. Things happen.

A tenant emails: "plumbing issue in 3B, water coming through the bathroom ceiling." Before a human sees it, the system has logged the request in your maintenance sheet, texted the on-call plumber with the address and the tenant's phone number, and drafted a reply saying help is on the way. The owner sees the dashboard at 9am. The plumber's already there.

Tier 2 understands your email. Tier 3 acts on it. The AI extracts structured data from each message, including names, amounts, properties, and urgency. Then it triggers actions across your tools. Sheets, WhatsApp, Slack, Calendar, HubSpot, anything with an API. Draft replies reference the actions that were taken so your customer knows what's already in motion.

Already running Tier 2? This is an incremental upgrade on the same codebase, not a new app. Your categories and your voice carry over. Palanca layers the extraction engine, the connector library, and the action runner on top of what's already there.

€2,500 – €4,000
schedule20 – 30 hours
sync€150 – 250/mo
Included
  • check_circleEverything in the Email Triage Bot
  • check_circleAI data extraction: names, amounts, dates, properties pulled from each email
  • check_circleConnector library: Sheets, WhatsApp, Slack, Calendar, HubSpot, webhooks
  • check_circleAutomated actions: log to spreadsheet, text the contractor, create the record
  • check_circlePer-category approval rules for high-risk actions
  • check_circleDraft replies that reference the actions taken

Final price depends on your data, volume, and integrations.

What's in each tier

Capability
Smart Email Setup
€400+
Email Triage Bot
€1,200+
Email Action Engine
€2,500+
Runs on the Gmail you already use
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Custom label taxonomy and filters
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Pre-written response templates
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Daily digest via Google Apps Script
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AI reads and classifies every email
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AI-drafted replies in your voice
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Team dashboard to review and send drafts
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Urgent-email alerts (email or Slack)
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Structured data extraction from email content
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Automated actions in Sheets, WhatsApp, Slack, and more
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Per-category approval rules
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Common questions

Not sure?

Book a free call. Tell Palanca about your inbox and your team, and Palanca will tell you which tier makes sense.